A plant-based pharmaceutical start-up company using biology as a manufacturing technology to enhance everyday products.
This start-up needed a website that presented their brand as a credible, high-tech manufacturer in order to secure additional rounds of funding. They did not want to look like another recreational weed grower and needed to be taken seriously for the scientific advancements they had made to find new uses for cannabis.The founders had a specific vision and message, but needed a design that reflected the high degree of technology and science behind their products.
We created a layout with large video backgrounds and abstract visual elements that showcased the synergy between nature and science, while keeping it professional and engaging. Subtle animations and hover effects gave the website a high-tech feel and made the website engaging without overpowering or distracting from the message. Images on the home page purposely did not contain marijuana references, and visual elements followed a nature and biology theme. The client provided their own messaging, our focus was everything visual.
The website became the company’s sales pitch tool to educate investors about the highly technical advancements in their products. The client secured additional funding and has worked with us to revamp the website for their next phase.view site
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